THE STORY BEHIND

FASHIONABLE & PROFESSIONAL BEAUTY

STYLE FACTOR passionately serves as your hair styling and hair care expert. We work to empower and inspire all women and men to pursue their own distinct and colorful styles.

OUR STORY

We launched Style Factor in 2016, and it has been the preferred brand for leading hair professionals around the world. Our formulas are super gentle, designed for all hair types.

OUR PRODCUT TIMELINE

Current

EDGE BOOSTER Setting Mousse

2023-24

EDGE BOOSTER Hair Brush+Comb mini
Braid Booster
Loctician Green
Instant Refresher Rinse-Free Shampoo
Spider Grip Extra Strong Hold Pomade- Scarlet Spin

2022

Extra Shine and Moisture Rich Foam Mousse
Lock Refreshing Shampoo
Lock Refreshing Spray
Scalp Moisturizing OIl

2021

Wave Booster
Loctician

Loctician Gold

Hyfortifia
EDGEBOOSTER
Finishing Spray
Spider Grip

2020

EDGE BOOSTER Onegrip
Hydro Conditioning Pomade
HIDEOUT Pomade Stick
WIGOUT Hair Shine Spray

2019

Lock BOOSTER Twist and Grip
EDGE BOOSTER Strong Hold Moisturizing Pomade
WIGOUT Curl Conditioning Gel
WIGOUT Leave-in Detangler
WIGOUT Heat Protection Spray
EDGE BOOSTER Extra Strength and Moisture Rich Pomade

2018

EDGE BOOSTER Extra Shine Strong Hold Pomade
WIGOUT Leave-in Conditioner
EDGE BOOSTER Performance Styling Cream
EDGE BOOSTER Fitting Gel
EDGE BOOSTER Hair Pomade Stick
EDGE BOOSTER Strong Hold Fitting Spray
WIGOUT Fitting Foam
EDGE BOOSTER Strong Hold Styling Gel

2017

EDGE BOOSTER HIDEOUT Strong Hold Water-based Pomade
HIDEOUT Hair Color Wax

2016

Nov. Water-based strong Hold Pomade was launched.

current

2023-24

2022

2021

2020

2019

2018

2017

2016

Secrets of Our Success

With years of experience, our industry experts carefully source ingredients from around the world, conduct thorough research, and leverage their expertise to formulate affordable, professional-grade styling and hair care products created specifically for you.

Fresh Scents

Wide range of products

Customer satisfaction

STYLE FACTOR

Salon grade from Style Factor

Our founder worked in the salon industry and had tried hundreds of hair care products, ranging from major labels to niche brands. He couldn’t find quality formulas that delivered the kind of long-lasting results that he was looking for, so he set out to create them.

Professional

Professional

Passionate hair styling and hair care expert. Years of experience and know-how. Source globally and locally.
Variety

Variety

Diverse hair styling and care products. Different scents and colors to choose from. For men and women.
Trendy

Trendy

Market trend leader. Young and bold brand image. Fashionable and colorful products.
Branding

Branding

Excellent customer targeting and marketing. Successful new products. High brand value and awareness.

PRESS